Social Media as the New E-Commerce Platform [Infographic]
When social media first joined the Internet, brands tried to figure out how to use the platform for customer acquisition, using brand pages, social-only promo codes, and social listening to help with this goal. Then came buyer retention, with customer service finding its way onto social media. In fact, 59% …
Brands and social media, a bitter-sweet relationship
Brands love social media, says advertising executives, and have been using it to distribute content, share news, for content marketing, or to provide customer service. And sometimes, brands use social media for jokes or burns. Pooja Gururaj, Digital Strategist, VML, which is into digital intelligence, … Read More
Brands and social media, a bitter-sweet relationship
General elections around the globe to the Arab Spring — all have been harnessing the power of social media. The last US presidential campaign, however, changed the rosy picture. The Facebook data breach and the upsurge of fake news has resulted in a more critical look at the role of …
Singapore questions social media giants over ‘online falsehoods’
A Singapore parliamentary committee on Thursday spent hours questioning representatives from social media and tech companies, including Facebook, Twitter, and Google, over their policies and role in managing "deliberate online falsehoods". Facebook's Asia-Pacific vice-president of public policy … Read More
Parents may fret, but teens and even experts say social media use has its benefits
Seventy-five percent of teenagers in America today have profiles on social media sites, according to Common Sense Media. Some feel like they can't live without it and may feel anxious if they can't update their status or find out what their friends are doing. They may start to judge their …
Conduit Global Announces It’s The First Integrated BPO & Technology Services Company To Offer …
Our global platform supports enterprises of all sizes in hosted / cloud / hybrid solutions environments, enabling digital transformation and driving innovation through emerging technologies such as AI, Robotics, IoT and Natural Language Processing. We employ over 3,000 customer experience agents … Read More
A Different Take on Voice Interfaces, IBM Launches Watson Assistant
Watson Assistant will be delivered via IBM partner devices such as electronics embedded in cars and apps branded by hotel companies. Beyond customer engagement and service, the real value to these partners will be in the data they collect about customers and how they use it to customize customer … Read …
New report examines dark side of AI
Allianz's report The Rise of Artificial Intelligence: Future Outlook and Emerging Risks points out that while AI brings many advantages for businesses – increased efficiency, fewer repetitive tasks, better customer experience – it could leave companies open to cyberattacks or technical failures that would … Read More
StarHub Internet outage sparks customers’ ire
SINGAPORE: StarHub's Internet subscribers took to social media to air their frustrations following a service disruption on Friday (Mar 23) evening. Responding to queries from Channel NewsAsia, a StarHub spokesperson said that they are aware that customers are facing issues connecting to the Internet … Read More
Voxbone tech chief: Customer service is the new job of CIO
When you talk about infrastructure as a service, there it's different. To give you an idea, we're using infrastructure as a service to experiment — to run really rapid prototypes sometimes with customers outside of our core network. And also to scale up quickly — if we need to scale …