LinkedIn: Here’s How to Stop Non-Connections From Following You
LinkedIn: Here's How to Stop Non-Connections From Following You. Share. Verticals · Agencies · Brand Marketing · Creativity · Digital · TV / Video · Jobs · Subscriptions · Subscription Options · Digital App · Newsletters · Customer Service · Awards / Honors / Events · Webinars · Events and …
LinkedIn adds video for sponsored content and company pages
Along with the sponsored content, LinkedIn is offering B2B targeting capabilities allowing marketers to drill down on audience traits like job title, seniority, company name, industry and skills. The company also offers integration with its Matched Audiences solution that allows marketers to target … Read More
LinkedIn introduces standalone auto-play video ads
LinkedIn, the world's largest professional networking platform has introduced a video marketing ads as a standalone post in a news feed to engage with business decision-makers on the platform. The company said it has also signed an agreement with Oracle's Moat to offer third-party video … Read More
LinkedIn Adds Native, Sponsored Video Ads For Company Pages
Now, organizations will be able to post video directly onto their Company Pages. Marketers will also be able to use LinkedIn's suite of advertising tools to promote video though Sponsored Content and lead generation campaigns, the company announced Thursday. “We're allowing marketers to tap into … Read More
How to add video to your LinkedIn business page
On Thursday, professional social network LinkedIn announced that it was bringing native video ads for sponsored content and organic native video to company pages. According to a LinkedIn marketing blog this means that video sharing is now available to "all companies and publishers.". Read More
LinkedIn Makes In-Feed Video Ads Generally Available And Enhances Measurement
“The approach we've taken with video is to really align with B2B objectives – whether its top of the funnel to drive brand awareness or bottom of the funnel [business outcomes] by collecting leads or driving traffic to [the] website,” said Abhishek Shrivastava, director of product for LinkedIn Marketing … Read …
LinkedIn accelerates video push with native ads, content for company pages
LinkedIn is launching two new video capabilities on its platform: video for sponsored content and video on company pages, per a news release made available to Marketing Dive. More than 46% of B2B advertisers said finding a quality environment to reach decision-makers with video is a top challenge, … Read More
A LinkedIn to combat rights abuse?
In 2016, a 12-year-old boy was reportedly detained and tortured in Giwa barracks in northeastern Nigeria. He ended up nearly paralysed. “We wanted to cite the officers in charge,” said lawyer Chino Edmund Obiagwu. “But we weren't able to get the information on their names.” Obiagwu is the director of … …
LinkedIn country-by-country reach visualized
With a mere 546 million members, LinkedIn may not be the largest social network – Facebook takes that honor, with 2.2 billion users (as of January 2018 – it may have gone down a few over the past couple of weeks). But for most of the working world, LinkedIn is …
LinkedIn Releases New Video Content Features
LinkedIn is positioned to use audience identifiers, such as job title, industry and skills, to match sponsored content with the best audiences. The platform's conversion tracking tool is designed so that marketers can easily track all leads, sign-ups and website visits generated via video. With this technology … Read More