PwC: Companies Should Invest More in Improving Customer Experience and AI Can Help
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- Category : A.I and Customer Experience
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Companies need to invest more in improving customer experience (CX) and the use of technologies including artificial intelligence (AI) can help, according to the findings of a PwC consumer survey. In this “age of chatbots,” digital payments, AI, the Internet of Things (IoT) and big data, “most brands are …