How These 4 Brands Are Using Their Apps to Personalize Customer Experience
- By :
- Category : A.I and Customer Experience

More impressively, the app also lets customers take control with Sephora Virtual Artist, an AI and AR feature of the company's app. With it, customers can try on a variety of facial products. “We pride ourselves on being able to adapt to their needs and be wherever they are, particularly on mobile, and …