Social Media

Facebook investors sue the social media giant over voter-profile harvesting

Facebook investors sued Facebook on Tuesday, blaming the social media giant's failure to safeguard privacy for a stock slump that followed the … The world's largest social media network was sued in San Francisco federal court Tuesday by shareholders who said they suffered losses after the … Read More

Social Media

Experts Call Facebook’s Latest Controversy a Social Media ‘Breach Of Trust’

Privacy advocates are calling on all social media platforms to more responsibly handle and restrict improper access to data in the wake of Facebook's latest controversy where it acknowledged users' personal information had leaked through a third-party app. “People are shocked this happened, but I'm … Read More

Social Media

Facebook’s Brand Is Becoming the Uber of Social Media, and That’s Not a Good Thing

Facebook and its founder Mark Zuckerberg have squandered the public's good will by downplaying just how compromised the platform was during the 2016 election. Next Article. –shares. Add to Queue. Facebook's Brand Is Becoming the Uber of Social Media, and That's Not a Good Thing. Image credit: … Read More

Social Media

Preventing social media from interfering in Canadian elections

Social media propaganda generated by Russian operatives in key swing states during the 2016 presidential election in the United States generated 30 to 40 per cent of election-related tweets, according to a U.S. congressional study. Advertisers can sow information that is duplicitous, inflammatory or … Read More

Social Media

‘Immature’ social media giants must behave

“They are often behaving in ways that are very immature, given the role they now play in our economy and our society, and it's time for them to start having social standards,” he told the ABC. “The type of social standards, Michael, that we expect of off line institutions need …

Social Media

Facebook, Twitter, Snap: Social media stocks are in a free fall today

Today is a bad day if you're a popular social media platform. The fallout from revelations about the misuse of Facebook user data by Cambridge Analytica continues, and now government agencies are reportedly investigating Mark Zuckerberg's enormously powerful platform. But Facebook isn't the only … Read More

Social Media

Morici: Don’t muzzle social media sites to prevent abuse

Revelations that Facebook's user database was abused by a third-party analytics firm for unethical political purposes, and that the Russians exploited social media to spread false information during the 2016 presidential election campaign, justifiably raise concerns of public trust and the specter of … Read More

Social Media

Social media in 2018: Time to grow up or get out

According to a recent study by social media metrics company Buzzsumo, average social shares per post had declined by 50 percent in 2017 compared to 2015. Their data also demonstrates how quickly most hot topics become saturated with content, resulting in only a relatively few winners getting most … Read More

Social Media

Should social media stars face tougher advertising rules?

Social media stars could face tougher rules on advertising in posts, the regulator has said. The Advertising Standards Authority said online ads, such as those on Instragram, should be "obviously recognisable" but that some users with big followings broke the rules. Such so-called influencers can earn … Read More

Social Media

5 Ways Marketers Can Improve Engagement in Social Media

It should be abundantly clear by now that unless they offer great content, organizations are not going to be able to engage with clients through social media. Recently, we saw that content engagement across social media had dropped by 50 percent in the past three years according to recent research … …