Improved customer experience, at home and abroad, from delivery to mobile, was a focus for Asos [IRDX RASO] in its latest half-year, and today it unveiled rising sales and profits. The fast fashion trader, a Top50 retailer in IRUK Top500 research, reported group revenues of £1.16bn in the six months …

They're using longtail- focused search engine optimization (SEO) practices to show up in search engines and creating a user experience that guides the customer from information to purchasing as quickly as possible. They're also investing in conversion rate optimization (CRO) to make sure they're … Read More

Oracle has announced the latest updates to its Customer Experience (CX) and Marketing Cloud suites by introducing new artificial intelligence based applications, … According to the company, the launch of Infinity and CX Audience will enable marketers to build more valuable customer relationships. Read More

Sally the AI Bot leverages natural-language processing to provide customer context and collaboration through tools like Slack, and will be available for … With highly targeted, relevant and personalized information, customers enjoy a seamless experience while your team members are able to focus their … Read More

In its humble beginnings, the AI we experienced in customer service was a far cry from the what we saw in futuristic sci-fi films. Instead of conversational holograms and robots, consumers were faced with glitchy interactive voice response systems and chatbots that could only answer very specific, direct … Read More

AI Expo: Hottest Start-Ups and Innovators across AI & IoT to Arrive at the AI Expo Global in One Week … The product is a game-changer in the field of Customer Experience, and has potentially disruptive applications within health, education, in-store retail, corporate workspaces, and travel & leisure … Read More

When marketers reach customers and prospects early in the customer journey, there is often less competition and a higher likelihood that they can deliver a compelling customer experience with inspirational content. AI will also help with content sequencing, a complex problem that marketers face today. Read More

Invertex provides anatomical 3D scanning for instant-product customization, such as shoe-fitting, for a more successful user experience. … of Invertex “will further our capabilities in computer vision and artificial intelligence as we create the most compelling Nike consumer experience at every touch point. Read More

Naked is built from the ground up using AI technology, free from cumbersome legacy insurance systems, with the aim of transforming how customers experience insurance online. Potential customers can receive a quote and, if it's accepted, receive cover in three minutes on the Naked website or app, … Read More

Evelson points out that the result of this will be that better human-to-machine interactions will influence the pursuit of AI in 2018. Machines will work alongside executives and employees to make decisions, creating better customer experience and engagement. Forrester predicts that around 25% of … Read More