Baaghi 2 release: Fox Star Studios harnesses chatbots to engage audiences
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- Category : Chatbots
Film marketing, which has been pretty run-of-the-mill, grapples with the same challenge. Fox Star Studios, the Indian arm of Murdoch's 20th Century Fox, is attempting to innovate on the virtual platform to engage audiences. Starting with Baaghi 2 (release date March 30),the studio is using chatbots and …