Amazon & Snapchat’s accelerated growth tipped to erode the duopoly’s dominance
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- Category : Snapchat
Facebook and Google, aka “the duopoly”, are still the dominant players in the US digital advertising market, but “faster-than-expected growth” of smaller players in the space, including high-profile names such as Amazon and Snapchat, has prompted eMarketer to downgrade its estimates. EMarketer …