‘Phone Swap,’ The ‘Dating Game’ For The Snapchat Generation, Returns For Second Season
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- Category : Snapchat
Phone Swap resonates with Snapchat's millennial users, who've come of age in an era of dating apps like Tinder and Bumble and reality shows like The Bachelor. Phone Swap attracted an average of about 10 million viewers an episode in its first season, and reached a peak audience of 14 million.