Snapchat Targeting Older Population, Deviating from its Original
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- Category : Snapchat
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Snapchat aired its first-ever TV ad on April 1, 2018 during the NCAA's Final Four. Through this ad, Snapchat is targeting a new audience: parents. The ad depicts Snapchat as “a camera, where how you feel matters more than how you look, as an easy way to take photos of messy babies and put dog …