Snapchat’s Easter Egg Hunt Showcases Potential for Branded Augmented Reality Games
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- Category : Snapchat
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Alongside the usual collection of holiday-themed Lenses, Snapchatters received an extra-special treat from Snapchat over the weekend—a world-spanning Easter egg hunt. Like a highly-simplified version of Pokémon GO, The Great Snapchat Egg Hunt challenged Snapchat users to retrieve virtual eggs …