Marketers Struggle With Snap, Putting Strain on Its Top-Line Growth
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- Category : Snapchat
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But Snap is facing an even bigger complexity challenge: Marketers find it really hard to create and buy ads for Snapchat. Forty-two percent of marketers say Snapchat is the most difficult digital advertising platform to use, according to a recent survey from Digiday. Meanwhile, just 9% picked Facebook …