YouTube opens up to Jicwebs brand safety certification in bid to be ‘more transparent’
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- Category : YouTube
 
        YouTube has opened up to the brand safety standards set by the Joint Industry Committee for Web Standards (Jicwebs) in a bid to be "more transparent" amid ongoing scrutiny from advertisers around ad misplacement. The move marks the first time Google has subscribed any of its platforms to the …
 
                         
                        