Brands Are Finally Embracing Augmented Reality, but Not Without Speed Bumps
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- Category : Snapchat
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And the hot dog, which was a Snapchat filter, has been so popular that Snap recently turned it into a plush doll. For retail brands, AR also is a natural fit. Retailers like Wayfair, Lowe's and Ikea are using AR to help consumers place scaled versions of their products in their homes. Using a phone's camera, …